Israeli startup Yofix Probiotics, Ltd., a maker of dairy-free, soy-free yogurt alternatives, has raised $2.5 million from new investors Muller Ventures, AG, of Germany, the French Bel Group, and US financial firm LionTree Partners LLC.
Yofix has created berry, banana and maple, and apple and cinnamon-flavored yogurts whose formulation is based on the fermentation of oats, lentils, sesame seeds, sunflower seeds and coconut. The products, which use no processed ingredients and have no additives, colors or flavorings, are crafted to deliver the flavor and probiotic functionality of dairy yogurts without the dairy ingredients. The line targets the lactose-intolerant and dairy-allergic population and offers a plant-based solution for the growing vegan and flexitarian markets.
The money raised will enable the firm to expand its reach globally and will help speed up development of more innovative soy-free dairy alternatives in additional categories, including oat yogurt shakes, alternative cheeses, frozen desserts, and other milk alternatives, the company said in a statement.
Muller Ventures is the venture arm of the Muller Group,