A vast amount of information is not new to the insurance and finance industry. It is probably one of the reasons why people from these business sectors also love Twitter – the information we can gather here is just never-ending. Twitter also opens more doors to build social networks as we stay in tune with real-time and trending topics.
In a graph initiated by NodeXL, a network of 5,693 Twitter users whose tweets contained #marketing was represented. It was laid out using Harel-Koren Fast Multiscale layout algorithm.
The graph revealed Dr. Robin Kiera (@stratorob) as one of the Top Influencers (Top 10 Vertices, Ranked by Betweenness Centrality). Digitalscouting also landed as one of the top domains in tweets based on the graph.
Way to go, Digitalscouting Team and Dr. Robin Kiera!
To know more about the graph metrics and the full report, click the button below.