The 10X Rule by Grant Cardone with Dr. Robin Kiera on Book Insights Podcast

Do you want to achieve wild success? Then, do more of what you think you need to do; correction: not just “more” but ten times more.

Widely known as the 10X Rule, it is a concept introduced by Grant Cardone in his best-selling book, The 10X Rule: The Only Difference Between Success and Failure. The book couldn’t be written any better but by Grant Cardone. From being deep in debt and drug addiction, he dug himself up and became a multi-millionaire.

In one of the episodes of Book Insights by Memo’d, a podcast that tackles the bestselling nonfiction books to improve your work and life, they invited Dr. Robin Kiera to share his insights on Cardone’s famous 10X Rule.

Dr. Kiera admitted that the book didn’t fit his liking initially but realized that it says something big in between the lines. He is now a huge proponent of the 10X Rule and even more absorbed in Cardone’s sales tactics after his interview with him for the Superstar Series of Insurance and Finance Live.

Hosted by Book Insights creator and author of the 50 Classics Series Tom Butler-Bowdon and Memo’d Program Manager Karin Richey, the three had a fruitful discussion and review about the book. It gave birth to lessons from the perspective of life in general and to what Dr. Kiera has been living.

1.Create great expectations and goals.

Most people have average expectations and goals, and they live up to that. Cardone boldly put it out there in his book that you will only achieve success by setting big expectations. No excuses. By the title of Cardone’s book, you’d probably think that it is just another motivational story, but it is way more than that. It used a different kind of motivational approach that’ll make you contemplate the things you have done. As Dr. Kiera described it, “he gave me a good push with a baseball bat.”

2. 2 Levels of 10X Rule: 10X of goals and 10X of action

Dr. Kiera and his wife have always had modest goals, and the 10X Rule was truly mind-blowing to them. Adding another zero to your target will not hurt, but it will give your plan a whole new meaning. Now that you have set your goals right, achieving them is not impossible, but it takes action – hard work to put it right.

Bigger goals helped Dr. Kiera come up with a way to increase business profitability. Sometimes, payment takes a lot longer with multi-billion-dollar companies because of corporate processes that it has to undergo. Well, it doesn’t have to be like that anymore because they now receive payment upfront.

Working hard really pays off. When the virus hit, Dr. Kiera and his team treated it as the biggest opportunity ever and went all out. They had the most innovative ideas and pulled them off.

3. Success is a responsibility.

Once you get there, make the most out of it and reach your full potential. After that, help other people be where you are the way you did it. You can ensure success and get the most rewarding feeling by helping others. Success is your duty.

4. A Normal level of action is a trap. Being average is a formula of failure.

Most people are so used to being average because it is the norm and socially acceptable. In Germany, the median wealth per adult is around USD 35,000, and it is never enough to secure a lot of things. Do you want to fall into the trap of being average? A normal level of action will lead you nowhere near success.

After an in-depth discussion of Grant Cardone’s The 10X Rule: The Only Difference Between Success and Failure, Dr. Kiera gave the book a 5 out of 5. 10X Rule made a huge impact on him and his business. It has concrete steps that make a whole lot of sense. To top it all, it is a combined mental and physical effort to achieve incredible success.

“In order to get to the next level of whatever you’re doing, you must think and act in a wildly different way than you previously have been. You cannot get to the next phase of a project without a grander mindset, more acceleration, and extra horsepower.”

Wartch the full discussion here.

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